Denton County Choppers, LLC's Online Privacy Policy
as of 1/1/2009

Who we are
This site is operated by Denton County Choppers, Inc. for itself and its subsidiaries and affiliates, including Denton County Choppers LLC, (all of these subsidiaries and affiliates are collectively referred to in this privacy policy as "Denton County Choppers"). This privacy policy applies to the practices of Denton County Choppers with respect to the information it collects about you online at its Web sites, including, www.dentoncountychoppers.com.

Please note, Denton County Choppers's Web sites are located in the United States and Denton County Choppers may collect, store and process your personal information in the United States or in other countries outside of the country in which you live. The United States and/or these countries may not offer a level of privacy protection for your personal information as great as is offered in the country in which you live.

The information we collect
Denton County Choppers collects your Customer Identifiable Information if you visit our Web sites and wish to register, purchase products, obtain information regarding one of our products or services, request other information (e.g., investor information), or otherwise communicate with us about our offerings. "Customer Identifiable Information" means any information relating to a natural person who can be identified, directly or indirectly, from that information by reference to an identification number or to one or more factors specific to his or her physical, physiological, mental, economic, cultural or social identity. The Customer Identifiable Information we collect about you can include name, address, telephone number, e-mail address, credit card number and expiration date, password, preferred E-Commerce dealer, purchase history, IP address, what Web sites visitors come from, which pages are visited at this Web site, and information about online activities that are directly linked to them. This information may be merged with other information Denton County Choppers already knows.

How we use the information
Denton County Choppers will collect and use your Customer Identifiable Information to render services to you; respond to your inquiries; market and sell to you products, programs, and services offered by Denton County Choppers; and market and sell to you Denton County Choppers products, programs, and services offered by its dealers, authorized rental operators, and business alliance companies. In addition, Denton County Choppers may use Customer Identifiable Information to conduct other legitimate business activities, such as protecting the security of the Web sites and of Denton County Choppers's networks, guarding against potential liability, engaging in debt collection, responding to a court order or subpoena, preventing fraud, complying with law, and complying with a legally permitted inquiry by a government agency or regulator.

If necessary for the purposes mentioned above, Denton County Choppers may transfer your Customer Identifiable Information to third parties and these third parties may use your Customer Identifiable Information for such purposes. These third parties may include Denton County Choppers's dealers, advisors, rental operators, companies providing products and services (such as IT systems suppliers) to Denton County Choppers and, to the extent required by law, regulatory authorities (including tax authorities). Denton County Choppers also may transfer your Customer Identifiable Information to its business alliance companies that have entered into a contract with Denton County Choppers to offer, endorse, or sponsor a Denton County Choppers product, program, or service.

If the version of this Web site you are using allows you to purchase products or services online, your Customer Identifiable Information will be used to complete any transactions you wish to enter into, including credit card processing and credit checks. Your name, address, e-mail address, telephone number and, where applicable, credit card information and purchase details, will be shared with the participating Denton County Choppers and/or Buell dealer who will fulfill your order. Please note that Denton County Choppers are independent from Denton County Choppers. However, the participating dealers have agreed not to use Customer Identifiable Information submitted in connection with an order made through this Web site for any purpose other than the purposes identified above.

Denton County Choppers is in the process of contractually requiring other third parties to whom we transfer your Customer Identifiable Information to use your Customer Identifiable Information only within the context of their agreement(s) with Denton County Choppers, and only for the purposes stated above, including direct marketing of products or services to you. At present, however, not all third parties are so contractually bound, and some third parties may use your Customer Identifiable Information for other purposes. In addition, some third parties that have received your Customer Identifiable Information may not be required to allow you to opt out of their use of such information for direct marketing.

In addition, in the event that all or any part of the Denton County Choppers corporate family is sold to a third party, we may transfer Customer Identifiable information to the third party buyer as part of the assets of the business.

We may share anonymous aggregated demographic and general trend information with any third party we choose.

Your choices
dentoncountychoppers.com

Our use of "cookies"
As is the case with many sites, when you visit our site and complete a registration form, we will place a "cookie" on your computer, which helps us identify you more quickly when you return. We will not use "cookies" or other devices to follow your click stream on the Internet generally, but will use them, and other devices, to determine which pages or information you find most useful or interesting at our own Web sites.

Most browsers permit you to refuse to accept a "cookie" offered by a Web site. You will not be denied access to any part of dentoncountychoppers.com or buell.com on account of your refusal to accept a "cookie," but your transactions through this Web site may be delayed due to the time it takes you to re-enter basic information necessary to complete a transaction.

Our approach to data security
To prevent unauthorized access to your Customer Identifiable Information, we have put in place physical, electronic, and managerial procedures (including Secured Socket Layer technology for credit card transactions). We will use various electronic means to keep transaction information transferred over the Web as secure as generally available transaction technology reasonably permits.

Our commitment to children's privacy
We recognize the importance of protecting the privacy of children. For this reason, we do not collect or maintain information from children we know are under 13 except as permitted by law.

How can you access or correct your information?

You should address any other questions about, or requests concerning the handling of your Customer Identifiable Information to: Denton County Choppers, 6427 Main Street, Frisco, Texas 75035 USA, Attention: E-Commerce Dept., or e-mail us at webmaster@dentoncountychoppers.com. Reasonable steps will be taken to verify your identity before granting access or making corrections to your Customer Identifiable Information.

Collection of information by third parties
Our Web pages may offer promotions that are sponsored by or co-sponsored with identified third parties. By virtue of their sponsorship, these third parties may obtain Customer Identifiable Information that visitors voluntarily submit to participate in the activity. We have no control over these third parties' use of this information and we encourage you to consult their privacy policies for more information on their privacy practices.

In addition, you should be aware that the issuer of your credit card may also independently collect information about your online purchase. We have no control over these third parties' use of information. You should consult you credit card issuer's privacy policy for more information on its privacy practices.

How to contact us
If you have questions about our Privacy Policy or its application, please write to us at: Denton County Choppers, 6427 Main Street, Frisco, Texas 75035 USA, Attention: E-Commerce Dept., or e-mail us at webmaster@dentoncountychoppers.com.

Links
To improve your Web experience, and to offer you products in which you might be interested, we provide links to business alliance companies, Denton County Choppers , and other third-party sites. When you click on one of these links, you will be transferred out of our Web site and connected to the Web site of the organization or company that you selected. Because Denton County Choppers does not control these sites (even if an affiliation exists between our Web sites and a third party site), you are encouraged to review their individual privacy notices. If you visit a Web site that is linked to our sites, you should consult that site's privacy policy before providing any Customer Identifiable Information.

Changes in practices
This Privacy Policy may change from time to time, and any changes will be posted here. If we materially change our privacy practices to permit us to share more information about you than we stated we would share, or to permit disclosures of information about you to additional types of parties, we will take reasonable measures to inform you of these changes in advance. You will then have a reasonable opportunity to change your opt-out preference.

Legal Notice
A link to our Legal Notice can be found in the footer of every page on dentoncountychoppers.com.